Google Inc (NASDAQ:GOOG) (NASDAQ:GOOGL) announced a series
of updates to its Cardboard project on Thursday. The internet giant entered
into a deal with GoPro Inc (NASDAQ:GPRO) to roll out virtual reality videos to
YouTube.
Google keeping the cost low
Google promised many improvements to its Clipboard project,
which is focused toward bringing virtual reality to the masses, enabling them
to watch YouTube VR videos from July onwards. The new virtual reality platform
from the internet giant dubbed Jump designed its first product, which is a
super-camera from GoPro called Array. The camera is capable of capturing
360-degree footage.
The new camera from GoPro links videos from 16 cameras
together into one file. The recent GoPro product is a six camera spherical rig,
which is scheduled to launch by the end of this year, as was announced during
the Code conference. With the new technology, Google would be able to show live
3-D videos on YouTube. Initially, some top video makers will be given access to
test the new technology.
Clay Bavor, Google’s VP of product management and the
creator of Cardboard, talked about the camera during the company’s annual
developer conference. Array-made VR videos will also run on Clipboard, the
company’s low-cost VR headset, which was launched during last year’s I/O. The
search engine giant is looking to capture a massive audience by charging only
around $20 compared to other companies such as Facebook Inc (NASDAQ:FB), Sony
Corporation (NYSE:SNE) (TYO:6758) and HTC Corp (TPE:2498), which are charging
hundreds of dollars for their devices.
Beyond Android users
Google is making significant changes in its VR project,
which was launched last year and uses software to convert an average smartphone
into a 3-D viewing device managed by a $20 cardboard frame. Bavor explained
that the platform is now accessible to iOS phone owners in addition to Android
users, thus widening the reach of the technology. Other than VR, a new project
called Expeditions is aimed at enabling teachers to take kids around the world
with the help of VR.
Bavor revealed that Google has supplied more than one
million Clipboard units after launching it last year. Compatibility of VR with
YouTube is an intelligent decision from the company with a slew of virtual
reality headsets from others luring in users with strong and unique content.
However, after the deal with Google expires, GoPro may offer its array to other
tech firms such as Facebook and Microsoft Corporation (NASDAQ:MSFT), which are
already working on Oculus Rift and HoloLens virtual reality headsets,
respectively.
Source From:- http://www.valuewalk.com/
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